CCYP

The Commission for 
Children and Young People

(CCYP) needed to create a consistent look for their internal and external publications and stationery. Jalapeno Creative was commissioned to develop a style guide that could be flexible across print, digital and internal templates - everything from our letterhead right through to our annual report.

Approach

It was important that we acknowledge that such sensitive content can make it difficult to add real life imagery to publications.

We addressed this concern by creating a set of visual assets, such as patterns and shapes, that can be used to break up dense written materials. The assets allow CCYP to add interesting visual elements to documents

Brand Consistency

CCYP to create a consistent look for their internal and external publications and stationery. Jalapeno Creative was commissioned to develop a style guide that could be flexible across print, digital and internal templates – everything from our letterhead right through to our annual report.

The style guide has had a life beyond print and digital materials. The organisation has well and truly embraced the branding and they have used the visual assets we prepared in a range of merchandise as well as in a recent refurbishment of their offices.

Luis Gonzales

Commission for Children and Young People

Mellow created a beautiful styleguide that was flexible across print and digital. They also streamlined all our internal templates to create the perfect brand consistency.

Forget the hard sell. Start by saying ‘hello’.

We know that good business acknowledges the human side before the transaction. We’ll take the time to get to know you and your business so that your audience find the value in the message they are seeing, hearing or holding to boost engagment. The language we use, the images we see, the way information is accessed should be tailored to your audience. It should sing them a favourite song that is comforting, familiar and relatable.

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The clients we support

Vestas
Grape Co.
APSO
ArtsHub
BCL
Bridport
CCYP
Crikey
Deague Group
Frasers Property
Golden 8
H&F
Jemena
MCO Living
Pinnacle Fresh
Private Media
The Mandarin
Zinfra
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Jalapeno Creative has now changed to Hello Mellow.

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