Complimenting a Brand

Hello Mellow capitalised on the existing brand assets to create a complementary brand element that aligns with Winterfield’s vision of establishing a distinctive estate in the charming suburb of Winter Valley, located just outside Ballarat. By leveraging the strengths of the current brand, Hello Mellow successfully developed a new brand asset that seamlessly integrates with Winterfield’s overall identity and objectives. This strategic move enables Winterfield to enhance its presence in Winter Valley, offering a one-of-a-kind living experience that embodies the essence of the brand’s values and aspirations.